Banco do Brasil
PIGGY BANK GAME | FINANCIAL EDUCATION 'LET'S INVEST'
BB Piggy Bank Minigame on TikTok: a gamified filter that turns wealth building into fun, with coin collecting, dodging budget villains, and activating the BB superpower.
BB Piggy Bank on TikTok: saving became a game
A gamified front camera filter places the user in the background while they control a pig — the piggy bank — by tapping the screen to make the avatar jump, collect coins, and dodge budget villains (unmissable promos, constant food delivery, impulse buys, and streaming subscriptions). The difficulty increases with each stage, the piggy bank grows as it collects coins (and shrinks when it loses them), and once per level, the BB Special Power doubles the coins for 10 seconds.
There are 4 levels with clear goals — Emergency Fund, New Cell Phone, Vacation Trip, and Buy My Apartment — which appear as achievements on the screen at each stage. The objective is simple: collect as many coins as possible and finish with an ever-growing piggy bank and your goals accomplished.